Publishing is half the job. Distribution is the other half: putting a finished guide, report or study in front of the readers it was written for, wherever they already are.
Teams invest weeks in a report or guide, publish it, share it once on social media and move on. A few hundred people see it, mostly colleagues and existing followers.
The audiences who would benefit most read specific newsletters, communities and publications that you have no relationship with.
For each piece we identify the channels its audience uses: niche newsletters, publisher sites that run partner content, syndication partners and communities where sharing is welcome.
Paid channels are disclosed according to each channel's rules, links carry UTM parameters, and you receive a report listing every placement and where to find the visits in your analytics.
Your best content reaches people beyond your own followers.
Newsletters and sites chosen for who reads them, not just size.
Paid distribution is labeled in line with each channel's rules.
UTM-tagged links make results visible in your own analytics.
The same approval points apply to every order. See the full process for details on each stage.
We review the content and its intended audience.
Shortlist of newsletters, sites and partners with costs.
Summaries, intros or excerpts written for each channel.
Booking and publication across the approved channels.
Every placement with dates, links and tracking parameters.
Typical situations, described in general terms. They are illustrations, not client case studies.
Excerpts in trade newsletters and partner sites, linking to the full report.
A summary placed on relevant publisher sites to bring the right readers to the full guide.
Distribution to the communities and newsletters your attendees read.
Every order starts with a written quote. Payment terms are confirmed in the quote; online checkout is not available yet. Read the terms of service.
Placement of one finished piece across selected channels.
noindex and to link back to your original. Read more on our technical SEO blog.Guides on this topic are being written.
Share your website, your audience and your budget. We reply with a publisher shortlist and a quote before anything is ordered or paid.